If you’re like many small businesses, you try to keep up with technology and follow the latest new “trends”, especially when it makes sense for your business to do so. But – how do you know which online “trends” are only fads, and which ones are actually useful for business? Although the answers may vary depending on whom you ask, here are a few stand-out online trends that we think are worth watching – or implementing – in 2011:

Mobile

Mobile devices like smart phones, PDAs, Blackberrys, iPads, etc., are everywhere – it’s been reported that more than 90% of the U.S. population today has a mobile device! Businesses have already started to take advantage of this emerging trend by developing mobile websites, apps, advertising, and mobile marketing initiatives to help them stay in touch with their customers anytime, anywhere.

Social Media 

As the use of social networking sites like … READ MORE